Here’s another visualization which shows the ecommerce sites in the top 500 which use Adobe Flash on their site. While this is not a clear indicator of good use of Flash, it does give a sense of how much flash is used. I use it to look at the sites to see who’s doing innovative things with Flash. Although, it could just show that they have poorly optimized Flash that is bloated. The current retailers using the most Flash are SonyStyle, Nike, Dicks Sporting Goods, and Disney Direct.
Changing the label at the bottom left corner to Retail Vertical will show the top use of Flash by retail category instead.
Update: I’ve moved the visualization to after the click as it was too much on the homepage. (continue reading…)