I was going through my email this weekend and had these emails come through from Newegg.com and Circuitcity.com. Which would you click on and engage with?
For me, I know it’s the Newegg ad. It provides more insight to what the sale has to offer and there’s more to intrigue me to go deeper. The [...]
Posted in Ecommerce on Jul 5th, 2008
While surfing the Google corporate pages, I came across this doc that explains the tenets that Google strives for in thier user experience.
Here are the main factors, check out the document for the background behind each.
1. Focus on people – their lives, their work, their dreams.
2. Every millisecond counts.
3. Simplicity is powerful.
4. Engage [...]
Posted in Ecommerce on May 19th, 2008
If you are working on your experience strategy or a redesign of your site, you should definitely take an hour out of your day to watch this presentation. It’s given by two guys from Adaptive Path which is a product experience strategy and design firm. The presentation was delivered to employees of Google, but someone [...]
