Variable Markup » surface http://www.variablemarkup.com Retail Software Blog - Improving customer experience through technology Wed, 29 Sep 2010 00:10:21 +0000 en hourly 1 http://wordpress.org/?v=3.0 Microsoft Surface Video Demo At AT&T Retail Store http://www.variablemarkup.com/2008/04/03/microsoft-surface-video-demo-at-att-retail-store/ http://www.variablemarkup.com/2008/04/03/microsoft-surface-video-demo-at-att-retail-store/#comments Thu, 03 Apr 2008 15:25:24 +0000 Michael Julson http://www.variablemarkup.com/2008/04/03/microsoft-surface-video-demo-at-att-retail-store/ Read the Rest...
]]> Embedded here is a video demo of the use of Surface technology in the AT&T retail store.  It shows the user placing a Samsung Blackjack on the table and all of the features displayed in rich media with video and audio coming up about the phone.  The user then places a Curve on the table and it instantly shows a feature comparison between the two phones.  Pretty slick demo.  

]]> http://www.variablemarkup.com/2008/04/03/microsoft-surface-video-demo-at-att-retail-store/feed/ 0 Surface Tables deployed at AT&T Cellular Stores First http://www.variablemarkup.com/2008/04/02/surface-tables-deployed-at-att-cellular-stores-first/ http://www.variablemarkup.com/2008/04/02/surface-tables-deployed-at-att-cellular-stores-first/#comments Wed, 02 Apr 2008 14:31:21 +0000 Michael Julson http://www.variablemarkup.com/2008/04/02/surface-tables-deployed-at-att-cellular-stores-first/ Read the Rest...
]]> Closeup Microsoft Surface at AT&T Retail storeThere’s an interesting article in the Seattle Post Intelligencer about AT&T Cellular stores being the first retailer to roll out Microsoft’s Surface technology. 

It’s funny that AT&T is the first to deploy the technology when one of the main demos for Surface has been a T-Mobile in-store kiosk. 

The stores that will get the tables can be found here:

  • New York: 381 Madison Ave. and 350 Park Ave.
  • Atlanta: 3429 Lenox Road N.E.
  • San Antonio: 13127 San Pedro Ave.
  • San Francisco area: 1206 El Camino Real, San Bruno

    • Update:  Further articles can be found here -http://www.microsoft.com/presspass/press/2008/apr08/04-01SurfaceRetailPR.mspx

    Two more pictures of the solution.

     surface_att_3579.jpg

    surface_att_3863.jpg

    ]]>     http://www.variablemarkup.com/2008/04/02/surface-tables-deployed-at-att-cellular-stores-first/feed/ 0     Microsoft Surface Snowboard Demo at NRF Conference ’08 http://www.variablemarkup.com/2008/01/15/microsoft-surface-snowboard-demo-at-nrf-conference-08/ http://www.variablemarkup.com/2008/01/15/microsoft-surface-snowboard-demo-at-nrf-conference-08/#comments Wed, 16 Jan 2008 04:05:10 +0000 Michael Julson http://www.variablemarkup.com/2008/02/04/microsoft-surface-snowboard-demo-at-nrf-conference-08/ Read the Rest...
    ]]>     Today I was able to walk the conference floor at NRF and see what’s new and by far the most interesting (and busiest) demo was in Microsoft’s booth of their new Surface technology.  The person running the demo ran through several applications with a constant crowd surrounding his area.  I was able to get close enough to take some quick pictures.  These pics and quick video are a snowboard customization demo and of a T-Mobile app for use in stores for comparing phones.

    NRF Surface Snowboard 23 January 2008 046

    NRF Surface Snowboard 23 January 2008 047

    And here are the T-mobile pics.

    NRF Surface Phone Demo 23 January 2008 042

    Demonstrator places a phone on the Surface and automatically pops up details on the phone.

    NRF Surface phone comparison 23 January 2008 039

    He then places a second phone onto the Surface and is able to compare the differences between the two.  

    NRF Surface Phone Comparison 23 January 2008 041

    NRF Surface Phone Purchase 23 January 2008 043

    Last he’s able to go ahead and purchase the phone.  Once he was done, he showed a follow up application that allowed you to put ring tones on your phone by looking through artists/albums. 

    Here are several other videos on MS Surface

    New MS Surface Apps at CES 2008

    Tmobile Demo

    Wine Steward Demo

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