Bestbuy.com gets a C+ for their holiday widget strategy
Posted in Analytics, Ecommerce, Retail, Stores, Viral Marketing, Web 2.0 on Dec 19th, 2007
I’m giving Bestbuy.com a C+ for their holiday widget strategy this holiday season. They provided two widgets, one in the form of Yahoo Widgets for your desktop and the second for igoogle. Both are identical in look and functionality. The visual design was well done, although the functionality came up short IMO. Details below.
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